We take an evidence based approach to everything we do. Understanding our clients business, their audiences and the context in which they interact.
We work in close collaboration with our clients, an iterative approach which creates design solutions that deliver effective touchpoints for customers and results for the business.
We work closely with the appropriate client teams to properly plan and execute the implementation phase in a cost effective and efficient way.
Any solution is only as valuable as the results it delivers for our client, we work with client teams to establish appropriate measurements to track the impact of the changes.
What are customer touchpoints?
A customer touchpoint is created every time your customer or audience interacts with your brand or service. ...
IBM — Smart Ideas for Smarter Cities
Let me just start with the fact that this piece was supposed to be about business to business marketing in technology, but after looking onl...