We improve the interactions between organisations and their audiences.

A selection of our work

Case studies

Orange user guides

Client: Orange
Disciplines: Product collateral

Improving efficiencies in creating collateral to support the customer experience.


Our thoughts

Quick start guide process

At Make it Clear, we follow a four stage process for all of our work - Definition, Solution, Implementation,...

Getting internal comms right: do what you do externally, internally

In some ways this is a pretty simple theory; the answer to how you create great internal comms is to follow the process you use to create gr...

Brand naming process

Brand naming process

A great name can play an important role for a brand. While the brand name isn’t a substitute for the reputation that comes with a good ...